BARBIE v BARBIE GRIFFIN Final Argument at TTAB

You might want to mosey on over to the TTAB to catch the final argument this afternoon (2pm) in Mattel. Inc. v. S.W. Fantasies, Inc., Opposition No. 91170977. Mattel is opposing registration of BARBIE GRIFFIN for adult entertainment services, on the ground of likelihood of confusion and likelihood of dilution (both blurring and tarnishment) of the allegedly famous mark BARBIE for dolls and other goods.


The only TTAB dilution-by-tarnishment decision that I can recall is the rejection of Coach's claim of tarnishment in this case.

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